B1: Telling your story: what makes you different as a leader?

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We’re all individuals but sometimes we try to suppress our personalities to appear professional. Is that the best thing to do?

This session will explore:

  • the importance of authenticity in leadership roles
  • how to stand out from the crowd and be yourself while remaining professional
  • the benefits for you, your colleagues and your organisation of feeling comfortable being you
  • how to encourage staff to feel confident being themselves and presenting fresh ideas.


Susan Cordingley, Director: Planning and Resources, NCVO


  • Craig Dearden-Phillips, Founder, Social Club
  • Ian Joseph, Managing Director, Russam GMS and Chief Executive, Trustees Unlimited
  • Julie Bentley, Chief Executive, Girlguiding UK
  • Mark Flannagan, Director of Marketing and Communications, Alder Hey Children's NHS Foundation Trust

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