Print publications: Print publications are back on sale. Our distributors are dispatching orders on Thursdays and Fridays so please allow longer than usual for delivery.

Shopping cart

Cart is empty

Good Guide to Trading

Getting ready for enterprise

Author: Atul Patel and Rosalind Oakley
Publication date: 16-06-2009
Edition: 1
ISBN: 978-0-7199-1788-2
Publisher: NCVO
Number of pages: 160
Format: Paperback
NCVO Members Only:
Good Guide to Trading

Trading in goods and services is an increasingly important source of unrestricted income for civil society organisations. Many find that it makes a valuable contribution to their independence, sustainability and growth.

The Good Guide to Trading takes you through the process of launching a successful trading initiative from start to finish. Aimed at anyone with responsibility for raising money, the guide will be useful to organisations that are:

  • new to trading but would like to explore the options
  • already undertaking some trading activity but need some guidance on how to do it
  • already trading and wish to expand or refocus their activities.

Guidance is presented in an easy-to-use format, with tools, case studies, signposts to other resources, key tips, and pitfalls to be aware of.

The book is divided into four parts:

  • Part 1 puts trading into context within the sector, and explores the importance of a sustainable funding strategy
  • Part 2 looks at the overall readiness of your organisation to develop trading activity
  • Part 3 looks in detail at how to identify a specific trading idea and ensure it fits with your existing organisation
  • Part 4 includes a directory of further support and a glossary.

The Good Guide to Trading is the result of the successful collaboration between NCVO's Sustainable Funding Project and CASS Business School.

Price (each)£ 25.00
NCVO members
Price (each)£ 17.50

Site by Clickingmad