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New survey shows 81% of charities changed how they use digital technology during the pandemic

The latest research from the Covid-19 Voluntary Sector Impact Barometer reveals big changes in how charities and voluntary sector organisations are using digital technology to work and deliver services due to the pandemic. 81% of organisations surveyed said they have changed the way they use digital technology as a result of the pandemic.

Some improvements in service accessibility


The latest data (July 2021) from the ninth monthly Covid-19 Voluntary Sector Impact Barometer, led by National Council for Voluntary Organisations (NCVO), Nottingham Trent University and Sheffield Hallam University, shows that changes in how technology is being used have led to some improvements in service accessibility. From this group of almost 350 survey respondents, 45% reported an improved accessibility of their services as result of their online operations while 17% reported reduced accessibility.

New tech to support remote working


Charities and voluntary sector organisations have also had to invest in new technology to adapt to the pandemic. 82% reported the use of digital technology by their staff members to work or volunteer remotely. However, only 41% of these organisations were using this digital technology before the pandemic.                         

Changing skills and new barriers


Respondents to the survey also said that the level of digital skills required by staff and volunteers in their work has increased (73%). Some of the areas where these new skills were required were in teleconferencing such as Microsoft Teams, Skype or Zoom (17%), email communication (9%), online security (9%), and handling online transactions (7%).

The data also reveals the most reported barriers organisations are facing to increasing or improving their use of digital technology are: the skills of current staff/volunteers (20%); cost of equipment or software (17%); skills of service users (15%); and, access of service users to equipment (14%).

Increases in charity service demand and paid staff but financial outlook still mixed


Respondents to this month’s survey indicated a mixed financial picture again for charities. 27% of respondents said their finances deteriorated (compared to 28% in June), while 26% saw their finances improve (compared to 27% in June).

The impact of lifting coronavirus restrictions was evident again, with 57% of respondents reporting that they had an increase in demand for services and 9% reporting a fall in demand (same compared to June). 15% of organisations saw a decrease in the number of volunteers during July, compared to 18% in June. 24% of the organisations have reported an increase in the number of volunteers, compared to 23% in the previous month. Over the last month, 18% reported an increase in paid workforce compared to 9% who saw a decrease.

Anya Martin, research and insight manager at NCVO, said:

The last year has been a huge challenge for many voluntary organisations, especially those who deliver face-to-face services. For some, it has meant a total closure of operations for almost the entire year, preventing them from delivering their services and from generating income. Others have had to adapt the services they provide to ensure that their staff and people who use their services are safe.

As always, we’ve seen charities respond creatively to the challenges. Most notably there was a huge uptake in the usage of digital technology – both for frontline service delivery and for back office uses. Many organisations used the crisis as a catalyst to develop better and more efficient services. The past year has been a challenge, but voluntary organisations have risen to it and gained valuable learning and expertise in the process.

While progress still needs to be made, the data in this month’s report offers promising insights into charities potential future in the digital space, and the opportunities technology can offer for improving service accessibility beyond the pandemic.

Daniel King, professor of organisational behaviour at Nottingham Trent University and project lead, said:

The covid-19 pandemic for many charities and community groups has seen dramatic shifts in the way that they operate, with most undergoing significant levels of digitalisation. Whilst for many this has been challenging, it has also opened up new ways to deliver services, run meetings and develop new ways of working, some of which will be taken up beyond the pandemic. The pandemic has shown some of the possibilities and limitations of digital working and service delivery, but investment is required to really capitalise on these changes if the sector is really able to build on the learning for the last 18 months.

-ENDS-

Notes to editors

Information on previous editions of the barometer can be found here:

 

About NCVO: NCVO is the largest membership organisation for the voluntary sector in England. With over 16,500 members, NCVO represents all types of organisations, from large ‘household name’ charities to small voluntary and community groups involved at the local level. We are also the lead body for volunteering in England. To find out more visit ncvo.org.uk

About Nottingham Trent University: Nottingham Trent University (NTU) was named University of the Year 2019 in the Guardian University Awards. The award was based on performance and improvement in the Guardian University Guide, retention of students from low-participation areas and attainment of BME students. It is one of the largest UK universities. With nearly 32,000 students and more than 4,000 staff located across four campuses, the University contributes £900m to the UK economy every year. With an international student population of more than 3,000 from around 100 countries, the University prides itself on its global outlook. To find out more visit https://www.ntu.ac.uk/

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